Clik here to view.
The Thing about Prices
Earlier this month, at the 2013 Helicopter Exposition in Las Vegas, I had the chance to talk to representatives from a wide variety of companies. Many discussedread more
View ArticleThe Consumers’ View on Value
Here is a hypothesis about buyer behavior: Consumers purchase products based on their estimates of the value of the products’ features.read more
View ArticleClik here to view.
About Doug Howarth
Doug Howarth is the President of MEE LLC, the world leader in 4D, 5D and N-Dimensional economic analyses for profit optimization, which MEE invented. He founded it after working 31 years for Lockheed...
View ArticleThe Thing about Prices
Earlier this month, at the 2013 Helicopter Exposition in Las Vegas, I had the chance to talk to representatives from a wide variety of companies. Many discussed how they went about pricing their...
View ArticleClik here to view.
The Consumers’ View on Value
Here is a hypothesis about buyer behavior: Consumers purchase products based on their estimates of the value of the products’ features. Statisticians perform an experiment called the “null hypothesis...
View Article
